Your Book Is Your Business

West17Media, a social media consultancy based in Calgary, Alberta, presents the Calgary Social Media Innovation Summit (SMIS). Executives, public relations professionals, senior marketing and communication professionals will look at how to use social media tools to support your campaigns, connect with your customers, manage your brand identity, measure your results and achieve your objectives. You [...] Read more »

The Oil Sands: Canada’s Path to Clean Energy? launches at 7:00 p.m. on Thursday, November 12 at the Central Library, John Dutton Theater, (2nd Floor), WR Castell Central Library, 616 McLeod Trail SE. Admission is free.
An engineer and Harvard MBA who has traveled the world gives his views of the oil sands and how [...] Read more »

(Calgary, AB) Twestival Calgary presents an evening of social media discussion, education and celebration for Calgary’s Twitterati (twitter users, live) to meet up with each other face to face along with the social-media-curious. Join us to learn about social media, network, celebrate AND raise money for  CHARITY:WATER to provide clean drinking water to impoverished communities.
Last [...] Read more »

Sun Temple Discovery in Alberta Informs Stonehenge Research

(Calgary, January 7, 2009) In a remote location west of Brooks, Alberta in 1980, scientist Gordon Freeman discovered a Sun Temple that pre-dates Stonehenge. According to Freeman, it was constructed some 5000 years ago by the Oxbow People, and contains a solar calendar like ours, but slightly more [...] Read more »

“a collection of her gorgeous and whimsical paintings, portraying a winter wonderland of pixies and fairies, and the magical illustrations provide the perfect backdrop to her charming verses.
The book has a vintage feel; the paintings are luminous, detailed and evocative as the pixies frolic in the snowy forest, ride snowflakes through the air and hide [...] Read more »

OK, your publisher or publicist or friends and colleagues have told you that you must start blogging. Why? About what? But, I have some serious writing to do. But, I haven’t a clue where to start or what to do. Then again, perhaps you have started blogging and are certain that the only audience you’ve [...] Read more »

Most authors want a launch party – and once upon a time it was an important part of the publication of a book. However, times changed and now many publishers do not want to pay for a launch party. Why the change? Simple.
Times changed. Guests changed. It used to be that someone made coffee and cookies or [...] Read more »

Dear author, please consider setting up a Facebook profile if you are to make one single foray into social networking. Why Facebook? Well, you certainly have lots of choices of social networking platforms and if you are really keen on connecting online, take a look at Quantcast, www.Quantcast.com for a list and their general demographics, [...] Read more »

(Calgary, November 10, 2008) To celebrate National Philanthropy Day®, Robert Urbanowski is giving away 1300 copies of his book Kickback at a luncheon in Calgary, AB, this Friday, November 14, 2008.
Kickback unveils The Law of Contribution which states, “You get what you want when you give to meet others’ needs. The law holds true in [...] Read more »

The best case scenario is one in which your book is part of your business plan. If you don’t have a business plan, there are many books on the market and plenty of online resources. I use this interactive template http://www.bdc.ca/en/business_tools/business_plan/default.htm
At the very least, you need a marketing plan for each book that you do. [...] Read more »